Insights: Author: Laura Oliphant

Behind the Headlines with Laura Oliphant
Stand Agency’s MD, Laura Oliphant, was recently interviewed by Gorkana on cutting her teeth in charity PR, why research is so important to ensure good judgement calls and plans for unaided yoga headstands by this time next year.
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Do as you would be done by
According to Theo ‘Dragon’s Den’ Paphitis, 50% of small businesses fail in their first three years. With small businesses constituting 99.6% of all business in the UK private sector, the economic implication of them succeeding or failing is huge....
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Keep going for your serve
A few weeks ago pictures were shared of Andy Murray’s motivational notes he carries with him during a big match. Some of them apply to life in general, like be good to yourself and others are more tennis specific,...
Read moreBusiness blooms
The flourishing flowers across London, specifically on the Stand HQ roof top got me thinking about what makes a business bloom. Whilst I don’t have all the answers, I think it is an interesting topic to debate, and gives...
Read moreMore than volunteering
By Laura Oliphant Along with thousands of other Games Makers I recently finished my spell volunteering for the London 2012 Olympics. Well before we received our public thanks at the closing ceremony and the personal thanks through emails from the likes of...
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Sick days on the rise – cause for concern, or proving the need for change?
New research from the Chartered Institute of Personnel and Development (CIPD) and Simplyhealth has...
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Revving Up for a Sustainable Future: Why We Must Challenge Rishi Sunak’s Backtrack on Net Zero
As Climate Week in New York concludes, we find ourselves at a critical juncture...
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Apple’s Sustainability Video: A Storytelling Triumph with Gaps in Green Commitment
Apple’s latest sustainability video, featuring CEO Tim Cook and actress Octavia Spencer, has sparked...
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Taking A Stand with Nazim Valimahomed, Founder and Chief Product and Design Officer at Kroo.
Each month we’re sitting down with the trailblazers who are making a difference at...
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Celebrating success: Stand celebrates double victory, winning two PR awards
We’re delighted to share that our PR efforts secured us not one but two...
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We can’t afford to ignore migraine in the workplace
Do you work with someone who experiences migraine? Chances are, you do – you...
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Why every organisation should be thinking about the circular economy
Imagine a world where every product is repaired, recycled or refurbished at the end...
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Taking A Stand with James Rutter, Chief Creative Officer at COOK.
Each month we’re sitting down with the trailblazers who are making a difference at...
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The future of payment – the revolution of mobility technology
Phasing out petrol and diesel cars and introducing EVs is a great option in...
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Claire Brady on Net Zero Hero Podcast
Some people think that ‘circularity’ simply means recycling, but it is so much more...
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Earth Day
Earth Day provides an opportunity to take stock of our progress towards addressing the...
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When it comes to making sustainability claims, getting it wrong can cost organisations the earth
According to Robin Hicks, “2022 was the year that policymakers started to take greenwashing...
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Less is more: How low alcohol brands are targeting their Gen Z consumers
Dry January may be over, but giving up alcohol definitely hasn’t gone out of...
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Beyond B Corp: Breaking up with Barclays
Last year we became a certified B Corp, and to do so we had...
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Three takeaways from the IPCC’s ‘final warning’ report
This week has seen the release of the latest IPCC report assessing the climate...
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Why we’ve introduced a 4.5 day working week
As the rulebook of the working week gets rewritten, at Stand we continue to...
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Stand shifts as we move into our second decade
I founded Stand with one simple (but typically ambitious) belief: that good comms can...
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The future of mobility: Are we on the cusp of changing the way we travel?
Stand’s ‘Driving Forward’ panel: exploring the future of mobility in a net zero world...
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