Insights: Uncategorised
Cero Generation appoints Stand to raise profile and power a conversation about solar in Europe
Stand has been appointed by Cero Generation – the leading European solar energy developer – to raise its profile across Europe and power a conversation around the role of solar in the transition to a secure, net-zero future.
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Are we setting up our influencers for failure?
Influencer and Pretty Little Thing Creative Director Molly Mae, started her year in controversy; facing backlash for a statement she made on the Diary of a CEO podcast. While speaking about her success and how she manages her time...
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Three months and a lifetime of learnings
Back in April, I decided to take advantage of one of Stand’s greatest perks. I crafted an email, tweaked, and proofed it multiple times and shut the screen of my laptop the moment I hit ‘send’. I asked whether...
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Green finance: how can we transition towards a decarbonised future?
On 27th October, Stand hosted the second in our latest series of live events, which bring together leading experts to discuss issues of pressing importance in all our lives. Ahead of COP26, the topic at hand was green finance:...
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The pandemic of inequalities
Last week, the Health Foundation’s Unequal pandemic, fairer recovery report made headlines, revealing that throughout the pandemic, the chances of dying from Covid-19 were nearly four times higher for adults of working age in England’s poorest areas than for...
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We like big books and we cannot lie
One of the few silver linings of the multiple lockdowns across the past 15 months, was a significant and unexpected amount of free time at home. At first it was an overwhelming amount of free time – but gradually,...
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Can fashion change its ways?
Clothes are wrapped up in our identity. What we wear says something about us – whether we care about that or not. Over the centuries, clothes have symbolised status. Our outfit can affect our mood. We have special clothes...
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Celebrating a positive shift across the industry
The PR Week Best Places to Work Awards holds a particular significance this year. In an industry that’s known for being dynamic, adaptive and where “no two days are the same”, this has taken on a whole new meaning...
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2020 – what we learnt about clients and ourselves
At the end of last year, we reached out to our clients asking them to reflect on how the pandemic had impacted their approach to communications and the way we worked together. We were keen to understand what we...
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Is it time to cancel ‘cancel culture’?
What is cancel culture? With the rise of social media, we saw the rise of cancel culture, which has claimed many unsuspecting public figures and businesses over the last decade. Cancel culture, the act of rejecting a target who...
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The future of payment – the revolution of mobility technology
Phasing out petrol and diesel cars and introducing EVs is a great option in...
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Claire Brady on Net Zero Hero Podcast
Some people think that ‘circularity’ simply means recycling, but it is so much more...
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Earth Day
Earth Day provides an opportunity to take stock of our progress towards addressing the...
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When it comes to making sustainability claims, getting it wrong can cost organisations the earth
According to Robin Hicks, “2022 was the year that policymakers started to take greenwashing...
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Less is more: How low alcohol brands are targeting their Gen Z consumers
Dry January may be over, but giving up alcohol definitely hasn’t gone out of...
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Beyond B Corp: Breaking up with Barclays
Last year we became a certified B Corp, and to do so we had...
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Three takeaways from the IPCC’s ‘final warning’ report
This week has seen the release of the latest IPCC report assessing the climate...
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Why we’ve introduced a 4.5 day working week
As the rulebook of the working week gets rewritten, at Stand we continue to...
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Stand shifts as we move into our second decade
I founded Stand with one simple (but typically ambitious) belief: that good comms can...
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B Corp is a movement, not a moment
As B Corp month draws to a close, we reflect on how the movement...
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