The fight for fair probate
Probate. Perhaps not something you’re overly familiar with, but you may have noticed it’s been hitting the headlines recently, since the Government tried to push through proposals to significantly increase fees. For the past few months, it’s been keeping the Stand team very busy.
SFE (Solicitors for the Elderly) is an independent, national membership of lawyers who provide specialist legal advice for older and vulnerable people, their families and carers. When it comes to older client law, SFE is the gold standard.
The probate debate
Probate is something most of us will have to deal with at some point in our lives. A grant of probate is an official document issued by the court, which allows family and loved ones to process estates and access the money and assets left to them by someone who has passed away.
Previously, the fee for applying for probate was set at a flat rate of £215. However, in 2016, the Government held a consultation on changing the fee structure to a banded system, rising 13,000 per cent, to £20,000 in some cases.
SFE, along with 98 per cent of professionals and organisations who responded to the consultation, strongly rejected the proposal, branding the fees a ‘stealth tax’. So, when the Government announced in February it was to proceed with the plans, the Stand team went to work. Our brief was to represent SFE’s views and champion the consumer by strongly opposing the proposals and applying pressure to the Government to reconsider.
Shaping the agenda
Ensuring we were the first to know about the plans, Stand Agency worked with the SFE Board to draft a strong comment and shared the news with key national journalists. A proactive press office meant we were able to establish SFE as a leading voice in the debate from the offset, with SFE often featuring as the only organisation quoted alongside MPs in coverage including the Daily Mail’s front-page story, The Sun and This Is Money.
SFE set up an online petition to scrap the fees, which soon gathered the 10,000 signatures required to force a response from Government. The response, as expected, defended the fees and confirmed the intention to push forward with the proposal. In response, we continued to generate national coverage criticising the fees, with highlights including a feature on BBC Radio 4 Moneybox and more coverage in Daily Mail around the cost to families across the country.
Keeping our finger on the pulse
When SFE members caught wind of a parliamentary report claiming the fees were unlawful, we reacted quickly to spread the news. We did so with another front-page scoop, this time in The Times.
Despite the fresh criticism, a General Committee voted in favour of the proposals in April, leading to our comment piece in the Sunday Express, aptly titled: The fight for fair probate fees.
A welcome u-turn
You can imagine our delight on 20th April when the Prime Minister made an unexpected announcement scrapping the fees until after the election. The spotlight on the issue that we helped to create undoubtedly had its part to play in the decision, and our joint work earned SFE the priority comment in the Daily Mail’s coverage of the U-turn.
Whether the ‘death tax’ will be reintroduced after the election remains to be seen, and the SFE press team remains on standby to continue the debate.
The power of PR
SFE lawyers feel passionately about this issue, on behalf of their clients, so it was important that the organisation represented its members’ views. We ensured SFE was at the forefront of the debate, able to offer journalists up-to-date commentary, insight, and (in some cases) the exclusive, before anyone else.
This is a great example of how a powerful PR campaign can make a tangible difference – highlighting issues, raising debate and ultimately influencing political outcomes.
The future of payment – the revolution of mobility technology
Phasing out petrol and diesel cars and introducing EVs is a great option in...More information
Claire Brady on Net Zero Hero Podcast
Some people think that ‘circularity’ simply means recycling, but it is so much more...More information
Earth Day provides an opportunity to take stock of our progress towards addressing the...More information
When it comes to making sustainability claims, getting it wrong can cost organisations the earth
According to Robin Hicks, “2022 was the year that policymakers started to take greenwashing...More information
Less is more: How low alcohol brands are targeting their Gen Z consumers
Dry January may be over, but giving up alcohol definitely hasn’t gone out of...More information
Beyond B Corp: Breaking up with Barclays
Last year we became a certified B Corp, and to do so we had...More information
Three takeaways from the IPCC’s ‘final warning’ report
This week has seen the release of the latest IPCC report assessing the climate...More information
Why we’ve introduced a 4.5 day working week
As the rulebook of the working week gets rewritten, at Stand we continue to...More information
Stand shifts as we move into our second decade
I founded Stand with one simple (but typically ambitious) belief: that good comms can...More information
So… has the pandemic set us back or propelled us forward?
Last week, just days after the restrictions in England were lifted, we hosted our...More information
Wellbeing is not a one-size-fits-all approach
It’s safe to say that being plunged into multiple lockdowns across the past 18...More information
Covid-19 has given us a harsh lesson in education inequality
Although ‘Freedom Day’ is here, Covid’s effects will, as we hear all too often,...More information
The pandemic of inequalities
Last week, the Health Foundation’s Unequal pandemic, fairer recovery report made headlines, revealing that...More information
Has the pandemic set us back 50 years, or will it propel us forward?
At its onset, Covid-19 was described as the great leveller. But the pandemic has...More information
Pride 2021: Tokenistic campaigns just won’t fly anymore
June is Pride Month, a time for celebrating the diverse accomplishments, identities, and members...More information